Friday, July 2, 2010

Wesabe gets the cold shoulder

Wesabe the website for personal finance has decided that the shoestring budget that it operated on, was not adequate enough for the customers it served.

The site after opening in 2005, was very innovative it its approach but was simply outshined by Mint. Wesabe was meant to provide secure tracking of spending for its customers.

The area where it may have made distinguishable mark is its "groups" section, which happens to be the feature they are keeping operational. It allows individuals from all walks of life, join in and ask for advice on certain topics. The community emphasis on Wesabe was definitely a focal point, and is what kept the site up for as long as it did.

There's nothing to worry about, because there are many sites that are clamoring to be the replacement of Wesabe. Such sites consist of the powerhouse HelloWallet. HelloWallet is a financial "guidance" site that operates independently of all banking institutions. It charges fees to each user, but without ads, there's no telling how will be received by the public.

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